10-year growth roadmap developed - Basco Boating News - Written by Aziza Ahmed < Back Share BASCO Sets Their Strategic Direction Aziza Ahmed Sep 12, 2022 10-year growth roadmap developed The BASCO Board of Directors gave the green light for the company's growth strategy recently, following a 1-year branding & positioning consultancy project undertaken in 2021, then a 9-month strategy transformation project with consultants BDO, which is completing shortly. Supported by Enterprise Singapore, BASCO has been awarded two government grants to undertake the consultancy projects. Dione Schick, co-founder and CEO of BASCO said of the two projects: "Both projects have been very important strategic milestones in the company's development. While we started the business in 2017 by bringing Online Boat Auctions to Asia, the BASCO vision of being a comprehensive Boat Advisory Services Co to the entire boating community, has relentlessly been built in the background over the last 5-years. After building out the most comprehensive range of services for boating enthusiasts, it was time to position the company and its platforms in the market, as well as take stock of what had been achieved to date, find new areas of opportunity, then to focus and pull it all together in a coherent plan that the BASCO management can execute going forward. I'm very happy with the two projects and really appreciate the dedication and hard work that's been put in by our talented consultants over the last 2-years. And a big thanks to Enterprise Singapore for supporting the BASCO vision, we couldn't have done it without you." About BASCO BASCO is a global community for leisure boating where Buyers, Advancers, Sellers, Content seekers and Operators congregate to Connect, Advise and Trade with one another. BASCO consists of three divisions, BASCO Boating, BASCO Luxury & BASCO Digital. About BASCO Boating BASCO Boating is dedicated to serving first-time boaters, boat bosses & boat gurus and was created to our help our boating community live their innermost dreams about life at sea. It’s our mission to empower members of the boating community to lead a more fulfilling boating lifestyle with the most comprehensive boating knowledge and efficient boating services. Our vision is to be the most reliable and effective boating platform in Asia-Pacific (and beyond) through going above and beyond in delivering our services, being sincere in our work and dealings with our clients, and creating fun in the process! We strive to address issues faced by the boating community in the traditional boat brokerage by investing our time to understand our customers and their needs so as to provide accurate information and present our best practices to help them achieve their innermost dreams about life at sea. BASCO Boating has 3 divisions, Connect , Advise & Trade. About BASCO Luxury BASCO Luxury is dedicated to sharing the joys & pleasures of the boating lifestyle. With a focus on collaborative partnerships, BASCO Luxury includes Luxury Online Boat Auctions, Luxury on the Water, Luxury on the Land, in the Air and Luxury Online. About BASCO Digital BASCO Digital is dedicated to serving operators in the boating industry focusing on three areas, networks, platforms and finance. We providing revenue improvement consulting for our boating industry operator clients, boat financing, digital boat broker training, virtual boat buyer summits and increased leads & revenue from digital platforms. Come On Board! For enquiries contact support@bascoboating.com Media Gallery ← Previous Next →

Highly versatile, diesel powered day boat for sale NOW SOLD - Basco Boating News - Written by William Schick < Back Share SOLD: 1996 Princess 366 Boat for Sale in Singapore William Schick Apr 15, 2022 Highly versatile, diesel powered day boat for sale NOW SOLD Another new to the market boat sells quickly. Asking Price USD90k, sale price confidential. We were excited to list this boat exclusively for sale. This is the second time we have had the privilege to transact this boat, we wish the new owner the boating lifestyle of their dreams! A great first boat and an excellent brand, reputation and layout for maximum fun on the water. Media Gallery ← Previous Next →

If the Jeanneau Prestige 34 happens to be your dream vessel, you might be onto something great. But how can you really be sure? - Basco Boating News - Written by Aziza | BASCO Team < Back Share Is the Jeanneau prestige 34 the right boat for you? Take the quiz! Aziza | BASCO Team Oct 12, 2023 If the Jeanneau Prestige 34 happens to be your dream vessel, you might be onto something great. But how can you really be sure? Are you dreaming of setting sail on the open water, exploring beautiful coastlines, and enjoying the freedom of life on a boat? If the Jeanneau Prestige 34 happens to be your dream vessel, you might be onto something great. But how can you really be sure? Well, we've got just the thing for you. An engaging and interactive quiz: It's designed to help you figure out if the Jeanneau Prestige 34 available at Online Boat Auction matches your boating aspirations. So, dive right into the quiz and answer a few simple questions to see if it's a perfect match for you. Click here to take the quiz The quiz is simple and will take only a few minutes – just a handful of questions about your experience in the boating world and your personal preferences. It's a quick and easy way to help you figure out if the Jeanneau Prestige 34 is your ideal match. So, why not give it a shot and save yourself some time? Here's the link to the quiz once more: [ Quiz Link ] Don't miss out on this fantastic opportunity to embark on a nautical adventure tailored just for you. Media Gallery ← Previous Next →

It’s time to get on a boat! Scroll down and select your favorite one! - Basco Boating News - Written by Aziza Ahmed < Back Share Wanted to Sale Tuesdays Alert: These boats will make your heart sing Aziza Ahmed Apr 12, 2022 It’s time to get on a boat! Scroll down and select your favorite one! Looking for a boat this summer? I know what you want. You want to go out on the SEA with your friends and family, enjoying the fresh air and the sunshine. You want to relax and have some fun by fishing or water skiing. Maybe you’re hoping to spot some wildlife. Well, if that’s what you’re thinking about doing this summer, then all you need is a BOAT! So, I’ve selected a few boats for you to buy and enjoy your summertime! It’s time to get on a boat! Scroll down and select your favorite one Whether you’re interested in sailboats, catamarans, or powerboats, we’ve got the right boat for you. BASCO With You, Buying Your Boat with BASCO Give me a call to set up a showing >>> +65 9155 4060 >>> Or you can simply reply to this email Bests, William 1985 Grand Soleil 39 ID - USD100k *A boat that can cruise the world* The 1985 Grand Soleil 39' is now ready for her new owner. . With a large, open-plan interior, Grand Soleil 39 is perfect for entertaining all of your friends and family. A sleek, low hull optimized for competitive racing makes this boat a great option for sailors looking to get the most out of their vessel. The boat has a great setup and the past owner has maintained it well. The boat is located in Batam, Indonesia, which can be accessed from Singapore via ferry. The ferry ride to the Nongsa Point Marina on Batam Island takes about 45 minutes. Details: Length: 39.2 ft Beam: 12.4 ft Draft: 5.5 ft Year of Manufacture: 1985 Designer: Cantiere del Pardo Click it here to make an offer 2017 Charter Catamaran 45' - SG SGD325k * We're excited about this boat buying opportunity* The Charter Catamaran 45’, which was built in-house at Megaway Singapore, was used as a charter yacht and hosted families, corporate groups, and merry-makers. A great value locally built boat, ideal for day-charter or lovely as a liveaboard. With its state-of-the-art equipment and large capacity, it's sure to make your next trip memorable! In April 2022, the SZH had a RINA survey so she's good to go for continued charter: she's an incredibly versatile vessel. If the boat isn't sold quickly, the owners will de-register the charter aspect, so act now if you are looking for an affordable charter. Details: Length: 45 ft Beam: 23 ft Builder: Megaway Year of Manufacture: 2017 Location: Singapore Click it here to make an offer 2022 Pyxis Yachts P-30 WA Fishing IT EUR134k *Available NOW ex-factory NO ENGINES* Feel the power on the water with this Italian-style motorboat. A unique motorboat for all occasions, the pyxis yacht is designed to give you the best experience on the water. A classic Italian style combined with substance to make it a force to be reckoned with. Our new 30ft series Pyxis Yacht was crafted to maximize comfort and luxury. Two renowned designers, Alessandro Chessa and Carlo Galeazzi, were chosen to spearhead the project. Together, they have combined their unique design styles to create a yacht unlike any other. Details : Length: 31 ft Beam: 9.10 ft Location: Italy Year of Manufacture: 2022 Draft: 1.7 ft Click it here to make an offer Media Gallery ← Previous Next →

But the climate here is unique too. Instead of four classic seasons, boat owners often face hot and humid summers, heavy monsoons, and long dry spells. - Basco Boating News - Written by Aziza | BASCO Team < Back Share Seasonal Maintenance Tips Every Boat Owner in Asia Pacific Should Know Aziza | BASCO Team Sep 30, 2025 But the climate here is unique too. Instead of four classic seasons, boat owners often face hot and humid summers, heavy monsoons, and long dry spells. Boating in Asia Pacific is special. From island-hopping in Thailand, to sailing in the Philippines, to exploring Australia’s coastline, the experiences are unmatched. But the climate here is unique too. Instead of four classic seasons, boat owners often face hot and humid summers, heavy monsoons, and long dry spells. That means maintenance isn’t just about winter storage, it’s about protecting your boat from heat, salt, humidity, and storms. Here are some practical tips to keep your boat in top condition all year round. Dry Season: Maximize Use, Minimize Wear During the dry months, the weather is perfect for boating. But because you’ll be using the boat more often, little issues can build up quickly. Keep a close eye on fluids like oil, coolant, and fuel. Inspect belts and hoses before long trips. In tropical heat, batteries drain faster, so regular charging or replacement is key. Saltwater exposure is also heavier during this season. Make rinsing with fresh water a routine after every trip. Pay attention to metal fittings and electronics, as the salt air can corrode them faster than you’d expect. Wet or Monsoon Season: Focus on Protection When the heavy rains and storms roll in, your boat needs protection above all else. This is the season to double-check covers, seals, and bilge pumps. Make sure water cannot pool in or around the boat. Ventilation is equally important, high humidity encourages mold and mildew, which can quickly ruin upholstery and interiors. If your region is prone to typhoons or cyclones, take storm preparation seriously. Secure your boat in a sheltered marina or haul it out of the water if warnings are issued. Strong lines, proper anchors, and quality covers can make all the difference when the weather turns violent. Year-Round Essentials: The Non-Negotiables In Asia Pacific, where boating conditions can shift quickly, a few tasks should never wait for a “season.” These include: Regularly inspecting the hull for cracks, blisters, or barnacle growth. Flushing engines with fresh water after saltwater runs. Keeping safety equipment like life vests, radios, and flares in working order. Checking electrical systems, as humidity is tough on wiring. Off-Season or Storage: Plan Ahead If you store your boat during certain months, give it a proper shutdown. Drain water systems, disconnect batteries, and use a tight-fitting cover to protect from rain, dust, and pests. For boats stored outdoors, raised blocks and breathable covers can reduce damage from constant dampness. Unlike cooler climates where boats hibernate in winter, Asia Pacific boats are exposed to salt, sun, and storms almost year-round. Without routine maintenance, problems don’t just appear, they multiply. Staying on top of seasonal care keeps your boat safe, saves money, and ensures that when the skies clear, you’re ready to enjoy the water without worry. Owning a boat in the Asia Pacific is a privilege. The turquoise waters, coral reefs, and endless coastlines are worth every effort. But the region’s unique weather patterns demand smart maintenance habits. Think of it as protecting your ticket to freedom on the water. Tend to your boat in the dry months, shield it during the wet, and never skip the small checks. The reward? More smooth journeys, fewer costly surprises, and peace of mind every time you set sail. Media Gallery ← Previous Next →

We've had very positive feedback from our recent boat shows. People are back in Hong Kong after the summer holiday and they are looking forward to cruising around in the cool autumn, says Olivier Besson, Asia Yachting founder & CEO. - Basco Boating News - Written by Aziza Ahmed < Back Share For The Luxurious, Adventurous At Heart: A Luxury Yacht Experience Aziza Ahmed Sep 29, 2022 We've had very positive feedback from our recent boat shows. People are back in Hong Kong after the summer holiday and they are looking forward to cruising around in the cool autumn, says Olivier Besson, Asia Yachting founder & CEO. The Asia Yachting Boat Show is a four-day event that will showcase all the brands that the dealer represents from October 1, 2022. Asia Yachting is hosting a luxury yacht and wake boat showcase in Hong Kong’s Club Marina Cove from October 1-4, during the National Day & Chung Yeung Festival weekend. The yachts and wake boats going on display are the Fountaine Pajot MY6, Monte Carlo Yachts 70 Skylounge, Prestige X70, Nautique G25 Paragon, and more, together with a premium jet tender from ABJET. “We’ve had very positive feedback from our recent boat shows, as people are back in Hong Kong after the summer holiday and they are looking forward to cruising around in cool autumn,” says Olivier Besson, Asia Yachting founder & CEO. “Boat shows are always the most direct way for clients to see and feel the boats and discuss with us their boating plan,” he adds. For more details on the boat show and reserve a slot, visit the Asia Yachting website. Media Gallery ← Previous Next →

The boating industry is a highly competitive market, with various brands vying for the attention of buyers. As a result, understanding the behavior of recent yacht buyers is critical for yacht sellers looking to maximize their sales. - Basco Boating News - Written by BASCO Team < Back Share The Boating Industry and the Power of Brand Awareness to Sell Your Boat 33% Faster BASCO Team Feb 2, 2023 The boating industry is a highly competitive market, with various brands vying for the attention of buyers. As a result, understanding the behavior of recent yacht buyers is critical for yacht sellers looking to maximize their sales. The boating industry is a highly competitive market, with various brands vying for the attention of buyers. As a result, understanding the behavior of recent yacht buyers is critical for yacht sellers looking to maximize their sales. According to data from January to June 2022, the top five brands with the most page views among boat buyers are Hatteras, Carver, Beneteau, Tiara Yachts, and Cruiser Yachts. The popularity of these brands among buyers demonstrates the power of brand awareness in the boating industry. Yacht buyers are searching for these brands, which suggests that promoting the brand of a boat when selling it is a crucial factor in attracting potential buyers. By highlighting the brand of a yacht, sellers can appeal to buyers who are already familiar with the brand and may have a strong preference for it. In addition, by understanding the behavior of recent yacht buyers, sellers can better tailor their marketing efforts to target the right audience. For example, if a seller is offering a Hatteras yacht, they can focus their marketing efforts on reaching potential buyers who are interested in that brand. This targeted approach can help increase the visibility of the yacht and ultimately result in more sales. By understanding the behavior of recent yacht buyers, sellers can better target their marketing efforts and increase the visibility of their yacht. This leads to a more effective sales strategy and a better overall experience for buyers and sellers in the boating industry. So, whether you are a seasoned yacht seller or just entering the market, recognizing the power of brand awareness should be at the forefront of your sales strategy. Ready to take the next step? Schedule your call with us now and get expert help in selling your boat faster! Media Gallery ← Previous Next →

We're thrilled to announce that the 2005 Jeanneau Prestige 34 is now available for sale on Boat Guru Marketplace and will be up for bidding in the upcoming October Online Boat Auction. - Basco Boating News - Written by BASCO Team < Back Share New Listing Alert! 2005 Jeanneau Prestige 34 Power Boat for Sale in Singapore BASCO Team Sep 24, 2023 We're thrilled to announce that the 2005 Jeanneau Prestige 34 is now available for sale on Boat Guru Marketplace and will be up for bidding in the upcoming October Online Boat Auction. Are you ready to start your journey into the world of boating? We're thrilled to announce that the 2005 Jeanneau Prestige 34 is now available for sale on BGMP and will be up for bidding in the upcoming October Online Boat Auction. The 2005 Jeanneau 34 Hardtop for sale in Singapore is a well-respected brand of boat, it’s great size for a first timer, nice for a small family or for entertaining with friends. The last engine servicing and antifouling was done in 2022. But it does need some mechanical work at the moment, there is a quote of approx USD10k or SGD14k to do the work. The owner is prepared to do the work or discount the price for the repairs. The quote includes removing and inspecting both the volvo penta sterndrives and replacing the engine control lever, cables and related components.. Further the quote includes inspecting the transom assembly, replacing the trim cylinders, servicing both petrol engines and installing the spare parts as listed in the quote. Now, let's dive deeper into what makes the 2005 Jeanneau Prestige 34 for sale the ideal choice for your boating adventure. Accommodation Total Cabins: 2 Total Berths: 4 Bathrooms/Heads: 1 During your weekends or vacations, you'll enjoy the comfort of two cozy cabins with a total of four berths. This vessel also includes a well-appointed bathroom/head, ensuring you have all the essential amenities for your adventures. Propulsion and Tankage Engine/s: In need of repairs worth around SGD14,000. Listing price is valued after the repairs have been made. There is a quote available that explains the repair. Fuel Type: Petrol Cruising Speed: 25 knots Max. Speed: 30 knots Fuel Capacity: 350 liters (in 2 tanks) Fresh Water Capacity: 250 liters With a fuel capacity of 350 liters (in 2 tanks) and a fresh water capacity of 250 liters, you'll have the freedom to explore the waters to your heart's content. The boat's petrol engine provides a cruising speed of 25 knots and a max speed of 30 knots, ensuring that you can reach your destination swiftly and in style. Ready to learn more? Click here for additional details. The 2005 Jeanneau Prestige 34 will be available for bidding in the October online boat auction. Stay tuned for further information on how you can participate in this thrilling event and secure your ticket to a world of luxury boating. Click here to make an offer before the auction starts Don't miss your chance! Media Gallery ← Previous Next →

I've added another category to the blog called "Weekly dose of Boat Life."Every Monday, I'll upload an email that I think readers will enjoy. - Basco Boating News - Written by Aziza Ahmed < Back Share Another category of the blog is "Weekly dose of Boat Life." Aziza Ahmed May 2, 2022 I've added another category to the blog called "Weekly dose of Boat Life."Every Monday, I'll upload an email that I think readers will enjoy. Media Gallery ← Previous Next →

Halit Yukay, founder of Mazu Yachts, is missing after his yacht was found wrecked near Marmara Island. Search and rescue operations are ongoing as the yachting community holds its breath. - Basco Boating News - Written by Aziza | BASCO Team < Back Share Mazu Yachts Founder Halit Yukay Missing at Sea Aziza | BASCO Team Aug 7, 2025 Halit Yukay, founder of Mazu Yachts, is missing after his yacht was found wrecked near Marmara Island. Search and rescue operations are ongoing as the yachting community holds its breath. The Turkish yachting industry is in shock as the search continues for Halit Yukay, founder and CEO of Mazu Yachts, who has gone missing at sea. His 12.2-meter yacht, Graywolf , was found wrecked and partially submerged off Marmara Island, but no sign of Yukay has been discovered on board. Yukay departed alone from Yalova Setur Marina on August 4, heading toward Greece. He was last seen on security footage leaving the dock around 15:10. When his family could not reach him later that evening, they contacted the Turkish Coast Guard. On August 5 at around 14:30, the crew of a passing commercial ship reported sighting a damaged vessel near the Kapıdağ Peninsula. Authorities confirmed it was Graywolf , but Yukay was not aboard. Since then, Turkish authorities have launched a full-scale search and rescue operation. The mission includes a helicopter, seven surface vessels, and a dedicated diving team. So far, no additional evidence has surfaced. The cause of the yacht’s severe damage remains unknown, and an investigation is currently underway by the Marmara Public Prosecutor’s Office. The boating community, both in Turkey and internationally, is anxiously awaiting updates. Mazu Yachts is known for its handcrafted, high-performance vessels. Since its founding in 2011, the company has carved out a strong reputation for sleek, custom-designed yachts ranging from 11 to 40 meters. Halit Yukay was more than just a shipbuilder. He was an innovator, a sailor at heart, and a driving force behind Turkey’s rise in the luxury yacht sector. Starting his journey as a teenage boatbuilder, he went on to lead one of the country’s most admired marine brands. His absence is being felt deeply across the industry. Mazu’s design philosophy blends strength with elegance. Under Yukay’s leadership, the company pushed boundaries and attracted a loyal international clientele. His disappearance has sent ripples through the yachting world, as clients, colleagues, and friends rally in hope and support. As of now, the search continues. The boating community remains united, praying for a breakthrough Media Gallery ← Previous Next →

This case study highlights the remarkable success of BASCO's efforts in selling challenging boats within a short span of time. Despite facing obstacles such as a boat of lesser value, a previously unsuccessful attempt in the Online Boat Auction (OBA) and a boat that the owners had relocated, BASCO managed to overcome these challenges and achieve a successful sales outcome. - Basco Boating News - Written by BASCO Team < Back Share The secrets of A Successful Strategy for Selling Boats for Boat Owners BASCO Team May 21, 2023 This case study highlights the remarkable success of BASCO's efforts in selling challenging boats within a short span of time. Despite facing obstacles such as a boat of lesser value, a previously unsuccessful attempt in the Online Boat Auction (OBA) and a boat that the owners had relocated, BASCO managed to overcome these challenges and achieve a successful sales outcome. Mr. X, a boat owner in Singapore, was in the process of relocating and he turned to BASCO for a suggestion about selling his 1974 Shipman 28 boat. While he had a couple of interested parties, the sale didn't complete before he left Singapore, and was in need of assistance to complete his boat sale. BASCO took on the challenge to assist the boat owner as he had already left Singapore and needed assistance to complete his sale. To market and sell their boat, BASCO launched a comprehensive marketing campaign, leveraging the Online Boat Auction process to attract multiple buyers and speed up the sale. BASCO used various marketing strategies, and achieved remarkable results. BASCO adopted a multifaceted marketing strategy to overcome the hurdles associated with shipman 28'. The campaign yielded exceptional results, with 333 inquiries, from various channels, including Facebook, direct leads, global boat listing websites, and email marketing campaigns. The dedicated team at BASCO executed a staggering 2,596 sales activities over two online boat auction events, resulting from 333 inquiries. There were 10+ viewings, and 5 offers. Recognizing the need to nurture and qualify enquiries, the BASCO's sales team undertook proactive measures to maximize the potential of generated interest. The team diligently managed all 333 inquiries through our comprehensive deal management system, ensuring thorough qualification and systematic follow-up. This approach enabled the team to effectively track and manage all interactions with potential buyers. To establish strong connections and provide detailed information about the boat, the sales team conducted an impressive total of 2,569 sales activities. These activities encompassed tasks such as WhatsApp chats, emails, meetings, viewings, and phone calls, ensuring comprehensive engagement with interested individuals. The boat's listing on their reputable online platform Boat Guru® Digital Boat Brokerage & Marketplace garnered 1,931views, complemented by significant social media engagement reaching a huge audience of 306,464 people engaged. Furthermore, BASCO harnessed the power of email marketing to supplement their marketing efforts and provide additional details Shipman 28’. The campaign incorporated targeted email marketing, with a staggering 31,227 emails opened and read by potential buyers. A total of 76 initial touchpoint emails, containing essential boat details, were sent to contacts who had shown interest in the boat. These emails served as the initial point of contact, successfully capturing recipients' attention. BASCO also executed 14 targeted email marketing campaigns, reaching out to their extensive contacts database. These campaigns aimed to further engage interested individuals and encourage them to consider the Shipman 28 boat as a viable option. The Online Boat Auction was conducted on May 4th to May 9th, 2023, but the shipman 28’ was under contract just prior to the start. Online Boat Auctions allow interested buyers from all over the world to participate, which helps to increase urgency and excitement as well as increasing the competition and the final selling price. Despite the significant challenges associated with the Shipman 28’, BASCO's Digital Boat Brokerage, targeted marketing efforts, and the Online Boat Auction platform achieved remarkable success. Through an integrated approach encompassing online advertising, email campaigns, and personalized follow-ups, BASCO not only expedited the sales of Shipman 28’ but also attracted genuine interest from potential buyers. This example demonstrates BASCO's capacity to achieve exceptional outcomes, even when faced with challenging circumstances. It underscores their effectiveness in optimizing sales results for boat owners navigating a challenging market. BASCO's holistic marketing approach, proactive lead nurturing, and adept utilization of digital platforms exemplify their commitment to delivering innovative solutions and driving successful outcomes for boat owners in Asia. Media Gallery ← Previous Next →

The Japanese engine maker, Yanmar, has just signed an agreement to acquire Almere City FC, a professional football club in the Netherlands. The deal includes not just the team, but also the entire stadium, pending approval from Dutch football authorities. - Basco Boating News - Written by Aziza | BASCO Team < Back Share Yanmar Goes from Yacht Engines to Dutch Football Ownership Aziza | BASCO Team Jul 13, 2025 The Japanese engine maker, Yanmar, has just signed an agreement to acquire Almere City FC, a professional football club in the Netherlands. The deal includes not just the team, but also the entire stadium, pending approval from Dutch football authorities. Do you have a Yanmar engine in your yacht? Now they own a football club too! If your yacht runs on a Yanmar engine, here’s something interesting. Yanmar is now stepping off the dock and onto the pitch. The Japanese engine maker, Yanmar, has just signed an agreement to acquire Almere City FC, a professional football club in the Netherlands. The deal includes not just the team, but also the entire stadium, pending approval from Dutch football authorities. This isn’t a sudden move. Yanmar has been part of the Almere community since 1989 and has been sponsoring the club’s stadium for over ten years. The company says this new step will help deepen their connection to the city, the region, and its people. Yanmar is no stranger to football either, they’ve owned Cerezo Osaka in Japan since the 1950s. So, while their marine engines keep yachts moving, their football investments are now helping clubs grow on another kind of turf. For yacht owners, this might just be an interesting side note, but it does reflect a broader picture. Yanmar isn’t only about precision mechanics; they’re also investing in long-term relationships, whether it’s with customers at sea or communities on land. According to Yanmar Europe CEO Samir Laoukili, it’s about more than business: “It’s our passion for the game and the community that drives us.” With the Kroonenberg Groep staying on as the club’s main sponsor, it looks like Almere City FC is set to benefit from both local support and international experience. So next time you hear that smooth “hum” from your Yanmar engine, remember, it now powers more than your boat. It’s also part of the game. Media Gallery ← Previous Next →